Small green teams tasked with transforming large corporations, governments, cities, and neighborhoods face some tough challenges. TD Bank’s three-person green team employed a range of strategies to inject sustainability thinking into 27,000 employees dispersed in 1,300 locations. I find four of their tactics very smart and can be readily adapted by green teams everywhere.
Tag: NGOs
Green To Gold, Part 3: Manage Your Stakeholders
In developing climate change initiatives for your Canadian business, it is advisable to take a 360 degree look at your stakeholders and anticipate how they may respond. Five main stakeholder groups are generally applicable to climate change initiatives by Canadian businesses: (1) Consumers & Community, (2) Investors & Risk Assessors, (3) Business Partners & Competitors, (4) Rulemakers & Watchdog, (5) Idea Generators & Opinion Leaders.